THE ROLE OF VILLAGE-OWNED ENTERPRISE (BUMDES) INSTITUTIONAL PERFORMANCE IN THE DEVELOPMENT OF LAYING CHICKEN FARMING IN MANUJU DISTRICT (Case Study of Village-Owned Enterprises (Bumdes) in Manuju District)

Abstract

The Institutional Role of Village-Owned Enterprises (Bumdes) in the development of laying hen seeds in Manuju District (Case study of Village-Owned Enterprises in Manuju District). Master of Agribusiness Postgraduate, Muhammadiyah University of Makassar (supervised by Jumiati and Nurdin). This study aims to examine the role and performance of Bumdes institutions in the development of laying hens, examine strategies that Bumdes can carry out to improve community welfare through the development of Bumdes laying hens in Manuju District. This study uses qualitative research, the location and time of the study were carried out in Manuju District, Gowa Regency from December to February 2025. The selected informants are informants who know the situation and can provide reliable information about the object being studied. This study also selected key informants intentionally (purposive sampling). Data collection techniques are observation, in-depth interviews and documentation.Data analysis techniques through providing a clear description of the problem information, then interpreting it according to the results of the research conducted based on theoretical support related to the research object. Data validity techniques use triangulation of sources, techniques, time, data collection, data reduction, and drawing conclusions. The study shows that the role and performance of BUMDes in Manuju District has been running well, such as running an egg-laying chicken farming agribusiness that can improve the village economy. However, the performance of BUMDes is not optimal, namely: the management has not focused on running the business but still contributes and is able to increase the village's original income as expected. and the strategy of village-owned enterprises in Manuju District such as, To run and improve this egg-laying yam BUMDes, strategies are needed such as, strategies in setting prices, strategies for managing finances, need control and evaluation and supervision from the village government and the Community and Village Empowerment Service.